Chances are you know someone who’s left his/her job and gone freelance. It makes sense. Freelancing can offer independence, creativity, wealth, and empowerment. Have you thought about taking the leap? If so, you’ve probably wondered if you’re cut out for such a radical departure from traditional work. Regardless of what you do, there are five…
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Typography is an underrated tool when it comes to boosting your marketing campaigns. Well-designed and appropriately-placed typography can amplify your message while bringing visual interest to your marketing materials. Typography comes in endless styles though, so you must be careful to select the one best-suited to the overall needs of your brand. Here are four…
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There is often an obvious difference between photos and illustrations. What may not be as obvious is knowing when it’s best to use a photograph versus an illustration in your respective project. The following will provide a solid foundation of the whens and whys of each visual format.
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