Consider this: when you email a business contact, client, or colleague, you are essentially presenting yourself and your business in the form of text. You might think that in the era of instant communication, 140-character limits, and TLAs (three-letter acronyms) your email style doesn’t matter very much, but ask anyone who’s ever hit the accidental…
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Here in New York City, our sidewalks are paved with hungry passersby. They’re also paved with welcome mats into numerous restaurants and other dining establishments. It seems every time we turn around, a new diner or cafe is opening up. With ever-growing dining options popping up all over, the importance of having a specific style…
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Camila Prada recently ran a Kickstarter campaign to bring her cute, ceramic tableware characters to life. Capturing the imagination of a whole new audience with her passion, drive, and personal ambition, she smashed her initial crowd-funding target within 24 hours. Having worked in the ceramic industry for the last 10 years as an artist, freelance…
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As more small businesses bring their brands to Facebook, the challenge of being able to stand out from the crowd becomes greater. Your cover photo on your brand’s Facebook page is prime real estate for expressing the mission, the style, and the personality of your company, so maximizing that space is critical to gaining followers…
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Launching a video marketing campaign is an excellent strategy for any business. Every marketing format is valuable and has its place, but video has demonstrated a unique ability to inform, inspire, and entertain customers by telling a story. More and more businesses are using video to market their product or service and to increase engagement, action,…
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Last week, we discussed some critical things to before hiring a designer. Now that you’re ready to move forward, let’s go over some ways to find the perfect designer for your project, and the things you should consider whilst doing it. (Sigh, I love the word whilst.)
Finding the right web designer for your biz doesn’t have to be a headache. Follow these pointers, and you’ll be able to find the perfect person for your project, and start seeing the benefits of improving your online presence.
There are a few things to do before you even start looking for your web designer, including:
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