First, a little math. Seventy-seven percent of consumers prefer to receive promotional content through email. Ninety-three percent of a consumer’s purchases are affected by appearance. It all adds up to one simple fact; It makes good business sense to use color wisely in your email marketing. Color affects our emotional response so strongly that it…
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This superfast tutorial will teach you how to give a vintage-esque matte effect to a photo in two easy steps. For this example, I’ll use this photo of a cute couple, but this effect should work on any sharp photo. 1. Curves Adjustment Layer First things first, let’s open the image in Photoshop. In the Layers…
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With the advent of sites like YouTube, no one can deny the power of video. What’s just as clear is that YouTube isn’t only a site for videos of cute cats and skateboarding fails; it’s a place for companies, big and small, to showcase their businesses to a wide audience of potential customers. In fact,…
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Regardless of your project, first impressions count. People take fewer than two-tenths of a second to form initial impression. In the marketing world, people study a headline image for fewer than six seconds, and that’s only if they like what they see. The longer they look at the image, however, the more favorable first impression.…
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0 0 1 60 343 Shutterstock 2 1 402 14.0 Normal 0 false false false EN-US JA X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:”Table Normal”; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-parent:””; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:12.0pt; font-family:Cambria; mso-ascii-font-family:Cambria; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Cambria; mso-hansi-theme-font:minor-latin;} When it comes to hosting your very own viewing party for The…
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Sometimes you just want those eyes to pop! In this quick tutorial, I’ll show you how to get those eyes sparkling so they can make the model in your Bigstock photo stand out and help your projects really shine. 1. Open your file in Photoshop and copy the Background layer. I’m using this already-beautiful brown-eyed…
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Whether you make a living as a commercial photographer or you’re pursuing a career in the fine arts, you’ll need to attract attention to your work and distinguish yourself from the competition. For many photographers searching for effective ways to fuel success, social media presents an ideal space to increase awareness, connect with potential clients, and open…
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0 0 1 88 505 Shutterstock 4 1 592 14.0 Normal 0 false false false EN-US JA X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:”Table Normal”; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-parent:””; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:12.0pt; font-family:Cambria; mso-ascii-font-family:Cambria; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Cambria; mso-hansi-theme-font:minor-latin;} Summer calls for bright, eye-catching colors. This seasonal trend always incites a…
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You have it all figured out. The venue. The vows. The organic, easy-to-throw birdseed. Be sure to create a checklist to capture it all on camera. When making up your photo list, include classics as well as some out-of-the-box ideas. You only have one shot at this (unless you get married again, but let’s not…
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In this quick tutorial, I will show you how to apply any shape or object to your photos using a clipping mask. You will need Photoshop and Illustrator here, but ultimately you only need Photoshop to make a clipping mask. For this example, I will use a flower from this Bigstock vector and give this…
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